Well, tomorrow is the day.  Phil is releasing his live record that he recorded in Portland back in May.  It’s been a ton of work, and has taken literally all of this time to get it where it needs to be, but I’m pretty sure that it’s going to be big.  Also, because SkörInc is such a new company, this is the first thing like this we have been involved in and it’s been a pretty intense learning experience.  It’s been a really cool thing to be involved in though.

So anyway, today will consist of making sure everything is perfectly in line and ready for the download tonight at midnight (Pacific Time), and making sure nothing will break in the middle of the night.  I’m sure most of you have read about it, and been along with us on most of the process from broadcasting the show live on Phil’s site, all the way to what is about to happen tonight.  Thanks for helping us get the word out about all of it.  I believe this community here has been an important element of making sure people know about the things that we are involved in.  That makes you all awesome.

So, tonight at midnight Phil’s Live Record “singalong” will be available for the world, and I’m excited to see what will happen with it.  It’s been a long road with plenty of hurdles, but I think it’s going to be great.  If you could help me get the word out one more time it would be amazing.  Plaster everything that you see online with the badge, tell your friends, call your mom’s.  Anything it takes to get the word out.  This is the idea behind what SkörInc is trying to accomplish.  The idea that viral, grassroots marketing is a powerful tool in the music industry, and that blogging well is an essential component of that marketing.  This has the potential of sending the Industry a message, and making a splash hopefully noticed by all the important folks out there. And hopefully that makes sense.  If not, just tell people about the record anyway.  Go HERE to get the badge.

Thanks again.

Most likely most of you have heard about this already, but Phil has posted a pretty amazing sounding, live version of his song Cannons from his live record over on his blog.  

The record is scheduled to release August 8th, and I know for a fact it’s really good.  Make sure to head to Phil’s blog and get this image and put it everywhere you can think of.

Ready? Go.

I’m sitting at the airport in Chicago halfway home from a great trip to Portland.  I have a couple different thoughts on the night but most of all I am thrilled the way that the entire thing turned out.  The recording went great.  The video went great.  Phil did great.  And I think it was a massive step for Phil’s career and for the Christian music industry.  I had a great time being a part of it.

The day started a little shaky since, you know, I had no idea how to do any of the stuff that I said I would do.  I had no clue how to use the camera that I rented, and didn’t even really know if the church had good enough internet to pull it off.  For a detailed, bullet point outline of the day go here.  Once again, there would have been no way to pull off the day without Randy making things happen.  There were a couple freak out moments, but everything turned out great.  I was on the phone with this guy and one of these guys way more than they probably appreciated, but I totally appreciate their help.

Once we did eventually figure everything out we were able to grab lunch with Tyler.  We hadn’t met before but because of blogs we were, once again, able to bypass all the formalities and actually talk.  It’s always cool to meet someone that you feel like you know already.  Cool in a weird sort of way.  After the show Randy and I were able to also meet Samantha and her friend.  Like most of you know, my memory is garbage so I apologize, friend, it was great to meet you.  We talked for a little bit after the show and then packed everything up, and went back to Randy’s house.

All in all, a great night.  I had a blast, got to see Portland again, and now I can’t wait to get home.  Thanks again for watching and getting the word out.  I wonder what’s next.

It’s working! And let me tell you why.

I have had the opportunity to work with some amazingly talented people that are totally believing in what I am doing, and jumping in with both feet.  Today was a day that proved to me that what we are doing is working, and I am totally excited about it.

A couple things I would like to point out that I am really excited about is first, see the yellow writing on that picture over there?  Phil made an amazing video the other day while we were sitting in his hotel room talking about blog ideas.  So far in the past two and a half days the video has been viewed almost two thousand times, and was ranked number ninety of the most viewed musicians on YouTube.  What the crap?!  In all of Youtube! You know… in the entire world and stuff. I love it. Also, Phil made an announcement on his blog tonight that will, I believe, will revolutionize and solidify his “presence” in the Christian music industry, and I love that I get to be a part of it.

Secondly, Natalie who took home the Dove Award for “Female Vocalist Of The Year”, reached a new high on her blog today, totaling over four-thousand people.  Four-Thousand.  Amazing talent and I love that I am allowed to be involved in a small part of her career this way.  It’s amazing to see this stuff working.

And third, my father-in-law called me on the way home from Blue’s baseball game and told me that MercyMe’s blog was being featured and talked about on Total Axxess.  Now for those of you that don’t know, Total Axxess, from what I understand, isn’t just a Nashville thing.  It’s broadcast from here, but is all over the country and that’s a big deal I think.  I’m not sure all that was said but I would have loved to have heard it.  Any of you hear it?  And what’s cool to see is even all the industry folks coming to their blog including other artists.  Today Aaron Shust even commented.

So anyway, I just love to see things working and I love to be a part of helping these amazingly talented people get out into the world wide internets a little better.  It’s been a good day and now I am off to bed.