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Man Vs. Will Ferrell

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So, it wasn’t as funny as I was hoping, but there were some pretty amazing moments on Man Vs. Wild with Will Ferrell last night.  Did any of you watch it?

One thing I did notice though, was the fact that it was a brilliant marketing move on the part of Will Ferrell and the folks in charge of marketing his new movie.  If you watched any of the show, you heard the new movie “Land Of The Lost” mentioned at least twenty times throughout the one hour show, you saw “Survival Tips” brought to you by the movie, and obviously saw movie trailers.  Marketing that we actually want to see.  What an odd concept.

Now, I don’t know how much advertising they did for this particular show, but the fact that they had enough forethought to pull all this together and put Will Ferrell out in the middle of nowhere with this survival guy is pretty amazing.  I heard about it on a blog and immediately set my DVR to record it.  And I’d bet several of you all did the same.

And here’s what the ‘decision makers’ of this show did.  They took two things that, by themselves, probably aren’t that great and put them together to make something that everyone wanted to see.  Then turned that into an advertising platform to push what they want to sell.  The whole concept of  ’give people what they want up front, and hope for the best’.  See, I might go see that movie now.  Okay, I might rent it, but I’m at least thinking about it.  Which is more than I was doing yesterday morning at this time.   Well done Discovery Channel, Man Vs. Wild, Will Ferrell, and Land Of The Lost people.

PS.  Who’s up for a petition to force him to spell his name Farrell?

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8 Responses to
“Man Vs. Will Ferrell”

  1. Yep, it was on. Kids watched it, I didn’t pay too much attention except he lost something and they were eating gross stuff. I did notice that my kids were talking about what movies Will was in and one was saying they wanted to see Land of the Lost People. Which with a PG-13 they won’t be seeing.

  2. I did not see it and may not watch the movie either.

  3. yeah i totally agree. i usually dvr man vs wild anyway, but this one was a must see for me.

  4. not that it’s the hugest deal, but you spelled his last name wrong.

  5. Paisley

    I watched it and I agree it wasn’t as funny as I was thinking it would be nor did they do as much survival type activities as I thought they would. It grossed me out to watch them eating and I was a bit surprised when Will actually ate some of it. I thought that he would have backed out of that one.

  6. I loved it. I loved how Bear, who is soo serious lightened up by the end and was having fun with Will Ferrell. I thought it was a good mix of the Man vs wild show, and will ferrell comedy.

  7. CJ

    Great thoughts, Brody. Very interesting way to push both shows for that matter.

    I’m a huge Bear Grylls fan and am always up for anything with Will Ferrell in it.

  8. Bear Grylls is the kind of man that i’d never want my wife to meet. I wouldn’t miss a show of Man vs. Wild for anything. I feel like I would be doing my family an injustice. I mean, if Jenn needs to drink her pee to stay alive, then by God, she’s going to have to drink it. Add Will Ferrell to the mix and my life is complete. I agree with you though. It wasn’t as funny as I had hoped. But it was a brilliant marketing ploy!

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